GrubMarket, AI-powered technology enabler and digital transformer of the American food supply chain industry announced the acquisition of Parsemony. The acquisition further strengthens GrubMarket’s software services capabilities and expands the functionality of an already diversified portfolio of cutting-edge software products, notably WholesaleWare and GrubAssist.

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After the acquisition, Parsemoney will be run by its dynamic leadership team. GrubMarket will offer more software and enterprise AI capabilities to Parsemony customers through WholesaleWare and GrubAssist including AI Orders, Orders IO, and GrubPay products.

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Mike Xu, CEO of GrubMarket, adds: “The acquisition of Parsemony solidifies GrubMarket’s position as the market-leading technology enabler for America’s food supply chain industry. Parsemony has a sterling reputation amongst the fresh produce industry’s software and technology ecosystem and also nicely complements GrubMarket’s existing software products, including WholesaleWare, GrubAssist, and AI Orders. We’re also thrilled to bring Colin’s considerable expertise to GrubMarket, to support the continued evolution and growth of our best-in-class AI-powered software and eCommerce offerings for our customers. Colin understands what produce wholesalers need and how to speak their language, and he has a lot of experience working on multi-million-dollar contracts with some of the country’s largest food retailers and organizations. Together, GrubMarket and Parsemony will deliver tremendous value to our customers as we support their transitions into a new digital era.”

About GrubMarket

Founded in 2014, GrubMarket is the AI-powered technology enabler and digital transformer of the American food supply chain industry. It is the first mover of building B2B eCommerce, as well as the first mover of providing Enterprise AI Solutions to the American food supply chain industry. It is one of the largest private food tech companies in the United States and the world.