CA-based Perelel secures $6million in series A round funding. Leading the round were Unilever Ventures, Willow Growth, and Selva Ventures, bringing the total to $12.1M.

With $12.1 million raised so far, the company plans to utilize the money to expand its staff and create new products. Under the direction of co-CEOs Victoria Thain Gioia and Alex Taylor, Perelel is a female-founded vitamin company that specializes in clean, focused nourishment for different stages of women’s hormonal journeys.

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With an emphasis on specialized nutrition for women at different hormonal life stages, such as prenatal, postpartum care, and general women’s wellbeing, it consists of a line of 19 separate skus (not including bundles).

Every formula is purposefully created to support women at critical junctures in their hormonal journey, having been designed in conjunction with a panel of licensed OB/GYNs and interdisciplinary women’s health specialists.

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About Perelel

Perelel is redefining postpartum and prenatal care. They are the first OB/GYN-founded prenatal vitamin company. Their vitamin packets offer complete, dynamic nutrition that adapts to your changing needs as a mother, meeting your needs at the right moment for particular nutrients before conception, during each trimester, after giving birth, and beyond.

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